Giant Hot Air Balloon Inflatables for Bush Gardens

Giant Illuminated Hot Air Balloon shaped inflatables. Another Successful Inflatable Promotion…

Project Description:

Four Giant Hot Air Balloon shaped inflatables ranging in size from 15-ft. tall to 22-ft. tall. They were equipped with internal lighting for Illuminights: A Busch Gardens Encore

Promotion Objectives:

  • To create an inviting backdrop to the 56 night summer event at Busch Gardens
  • To make the park guest aware of the festivities going on at the park
  • To serve as a “landmark” for spectators

Results Achieved:

  • The four inflatables were displayed from June 28 through August 22 and were viewed by thousands of park visitors
  • Giant Inflatable Hot Air balloon shapes were effective as part of the park-wide celebration
  • The inflatable’s internal lighting system aided in “creating a whole new park after dark” and left a lasting impression