How Do You Make a Baby?

You might think you already know how to make a baby, but you probably don’t know how to make a giant, helium-filled, floating baby. And we’re talking big. Think parade float big!

This baby was brought into the world by American Contemporary artist Alex Da Corte who commissioned it for a project he was displaying at the 2015 Frieze Art Fair in New York.  It floated above the entrance to the fair, alongside the iconic skyline of New York City.

The crying baby balloon originally came from Tim Burton’s 1989 Batman. All of Da Corte’s work is related to film and he said, “…to make a prop from a film that I admire greatly is like meeting the person of my dreams.”  This time the person of his dreams came in the form of a gargantuan baby!  We’re here to help make dreams into reality so Bigger Than Life was excited to collaborate with Da Corte on this unique project!

Born from an artist’s mind but “raised” with the help of Better Than Life Advertising, this baby was meant for big things.  To produce an inflatable of this size is no small feat.  As they say, it takes a village to raise a child. Here are the steps involved in creating a project of this magnitude:

Step 1 – Inspiration.  Alex De Corte took this inspiration and shared it with Bigger Than Life to start the process of creating the gargantuan baby.

Step 2 – A 3D model was created and approved by the artist as the first step in the design process.

Step 3 – Patterns were extracted from the 3D model to give the exact shapes that needed to be assembled to produce the baby at over 40 feet long.  Meticulous cutting and welding procedures followed, and the helium filled baby soared over the entrance to Frieze Art Fair, greeting all attendees with wild gyrations and unmatched presence.

Can we make your “baby” BIGGER THAN LIFE?