Custom inflatable activations are redefining how brands execute experiential marketing at large-scale events. When GMR Marketing set out to bring Nissan’s iconic Heisman House campaign to life at major college football games, they needed a touring inflatable structure that combined speed, durability, and unmistakable visual impact. The result was a custom inflatable house designed to perform flawlessly across multiple markets and high-profile events.

This project highlights two custom giant inflatable installations created for Netflix’s Wednesday Season 2, developed in partnership with experiential marketing agency MKG. Designed for high-profile premieres and fan events in the U.S. and Canada, these larger-than-life inflatables delivered striking visual impact, immersive experiences, and buzz-worthy moments that elevated brand activations and captivated fans.

This project showcases a bold 16-foot custom inflatable created for Dude Wipes at Natural Products Expo West 2025, in collaboration with experiential marketing agency Coffee n’ Clothes. Designed as a fully functional and eye-catching trade show activation, the larger-than-life inflatable drove massive foot traffic, created memorable photo moments, and demonstrated how innovative inflatable structures can transform brand experiences on the show floor.

This project highlights a custom giant inflatable Vans Old Skool shoe created in collaboration with Matte Projects for a high-impact brand activation. Designed with meticulous attention to detail and enhanced 3D visual effects, the oversized inflatable captured the iconic silhouette perfectly while driving strong in-person engagement and extending the brand’s reach through highly shareable social content.